Hometiva Flat Fee Realty: Review & Ratings (July 2026)

Discount Real Estate Broker

Hometiva Flat Fee Realty

Dallas-Fort Worth, TX

Hometiva Flat Fee Realty is active in Allen, Dallas, Frisco, McKinney, Plano, and surrounding areas in the Dallas/Fort Worth Metroplex.
Our rating Our rating: A measure of the quality and strength of a product or service on a 1–5 scale, based on key factors such as customer ratings, credibility signals, value, and flexibility.
4.9 ★★★★ Top-rated
Experience ★★★★★ 5.0
Experience Score: Measures overall level of customer satisfaction. Based on average customer ratings, total review counts, and recency of reviews across online review platforms.
Pricing ★★★★ 4.8
Pricing Score: Measures the savings potential of the company's listing fees compared to a traditional 3% listing fee. It also takes into account additional fees like an upfront fee, plus incentives like buy and sell savings.
Services ★★★★★ 5.0
Services Score: Measures the variety of services a discount broker offers. The analysis checks whether they include core expected services like MLS syndication and in-person representation, as well as bonus services and add-ons like drone photography.
Track Record ★★★★★ 5.0
Track Record Score: Measures how well-established and stable a given brand is. Based on number of years since first verified review and % distribution of new activity per month over lifetime.
Listing Fee $3,995
Hometiva Flat Fee Realty advertises a tiered pricing structure, which means your fee is tied to the final sale price of your home:
  • Below $300K: $3,495
  • $300K - $500K: $3,995
  • $500K - $600K: $4,495
  • $600K - $650K: $4,995
  • $650K - $800K: $5,495
+2 more tiers
Est. Cost $3,995
Your estimated cost reflects the estimated total listing fee you will pay at a given price point based on the company’s advertised pricing details. The default estimate reflects the current median sale price nationwide ($473,055). When you personalize this page with your home’s expected sale price, this field changes to reflect your estimated cost at your price point.
Est. Savings $9,629
We calculate your potential savings with Hometiva Flat Fee Realty by subtracting your estimated actual cost ($) from the estimated fee you’d pay with a conventional realtor where the company operates. The conventional realtor fee estimate is based on the nationwide average listing fee (2.88%) and median sale price ($473,055) — or your personal estimated sale price, if provided.

Hometiva is a full-service listing platform founded in 2017 by broker Brandon Carrington, with approximately $450 million in transaction volume and over 400 five-star reviews. The firm has been voted Best Real Estate Agents in Frisco and Plano across multiple consecutive years, serving North Texas home sellers with award-winning representation.

Key Highlights

  • 100% of 193 reviewers would likely recommend to others.
  • Perfect 5.0 average rating across 193 reviews.
  • Fee is 30% lower than average among similar companies.
  • Saves ~$9,629 on average compared to a traditional agent in same markets.
  • Consistent review activity over 9+ years, indicating a stable and legit business.
Experience ★★★★★ 5.0
Experience Score: Measures overall level of customer satisfaction. Based on average customer ratings, total review counts, and recency of reviews across online review platforms.
Pricing ★★★★ 4.8
Pricing Score: Measures the savings potential of the company's listing fees compared to a traditional 3% listing fee. It also takes into account additional fees like an upfront fee, plus incentives like buy and sell savings.
Services ★★★★★ 5.0
Services Score: Measures the variety of services a discount broker offers. The analysis checks whether they include core expected services like MLS syndication and in-person representation, as well as bonus services and add-ons like drone photography.
Track Record ★★★★★ 5.0
Track Record Score: Measures how well-established and stable a given brand is. Based on number of years since first verified review and % distribution of new activity per month over lifetime.

Availability

Dallas, Sherman, TX

Phone

(214) 578-5518

Business Address

2591 Dallas Parkway Suite 300, Frisco, Tx 75034

Website

hometiva.com
$

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Where Hometiva Flat Fee Realty is available in Texas

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How does Hometiva Flat Fee Realty compare?

Range of scores for 16 discount real estate brokers like Hometiva Flat Fee Realty

3.03.54.04.55.0
4.9
Below averageAverageAbove averageExcellent

Our expert take: Top-rated

We strongly recommend considering Hometiva Flat Fee Realty if you're looking for a full-service support discount real estate brokerage. It received excellent scores for customer satisfaction, pricing & savings, sales performance, and services & support.

Be sure to interview at least 1–2 other agents in addition to Hometiva Flat Fee Realty to find the best possible fit for your situation and needs. Compare top local discount realtors here →

Detailed scoring breakdown

Top 1%
Ranking
Local & national Ranking: How this company’s customer experience score compares to similar discount brokers — locally where we have enough data, otherwise nationwide. “Top 1%” means it ranks higher than about 99% of comparable companies.
193
Reviews
Very solid sample Reviews: We analyzed this company’s 193 reviews — a very solid sample, comfortably above our 20-review reliability floor, so its average rating is a reliable signal.
Very fresh
Recency
9 reviews in 6 months Recency: How current this company’s reviews are, based on a freshness score that weights how recently they were posted. Right now they rate as very fresh — the badge shows how many landed in the past 6 months.
Stable
Trend
Holding steady Trend: How this company’s average review rating over the past 6 months compares with its all-time average. Right now it’s holding steady — recent reviews are in line with its longer-term average.
Customer Experience Summary

Customer score: Hometiva Flat Fee Realty's Customer Score is 5.0 out of 5.0 (Excellent), which is in the top 1% compared to 16 similar companies where it's available and top 1% nationwide.

Overall rating: Lifetime average rating is 5.0, based on 193 reviews. 193 total reviews is a very solid sample size, signaling that the 5.0 average rating is an accurate service quality indicator.

Recency: We consider this review data very fresh. 9 reviews (5% of all reviews) were posted in the past 6 months. The median review age is well below our "freshness" threshold of 12 months.

Complaints: No concerns.

Trend: The company's recent average rating (5) is nearly identical to its all-time average (5), showing stability over time.

Interpretation: Very solid evidence supports consistently excellent customer experiences and outcomes. Confidence in this assessment is based on the available review data.

Sentiment Analysis Summary

Across 193 reviews, sentiment is consistently positive — reviewers surfaced 8 recurring positive themes and no significant concerns. Reviewers praise quality agents, great customer service, and quality services for Hometiva Flat Fee Realty, with no single theme rising above the rest. Top mentions cite agents who went above and beyond what was expected; reviewers also describe patient, thorough support throughout the process.

Based on 193 reviews — moderate confidence in these signals.

What customers talk about

Click any theme to see what reviewers are saying

Pricing Summary

Hometiva Flat Fee Realty has a 4.8 pricing and fees score. This reflects an exceptionally competitive price point and potential savings compared to similar discount brands.

Fee type Tiered pricing
Listing fee (based on sale price)
  • Below $300K: $3,495
  • $300K - $500K: $3,995
  • $500K - $600K: $4,495
  • $600K - $650K: $4,995
  • $650K - $800K: $5,495
Sell and buy savings None identified
Buyer rebate None identified

Estimate your cost & savings

Enter your home’s estimated sale price to see what you’d pay with Hometiva Flat Fee Realty.

Enter a sale price between $100K and $10M.

Services Summary

Hometiva Flat Fee Realty has a 5.0 services and support score, which is excellent relative to similar discount brokerages. It provides everything we expect from a full-service brokerage — including a dedicated agent, in-person representation, MLS syndication, and pricing assistance. It also offers non-standard features like transaction coordination and digital marketing, which can help listings stand out.

Standard services Core services we expect from any full-service brokerage — like a dedicated agent, MLS listing and syndication, pricing strategy, and contract support.

  • Dedicated agent
  • In-person representation
  • MLS listing & syndication
  • CMA & pricing strategy
  • Professional photography
  • Offers & negotiating assistance
  • Paperwork & contract support
  • Closing support
  • House showing coordination
  • Yard sign
  • Lockbox for door
  • Digital marketing

Premium extras Bonus services and add-ons beyond the core set — like virtual tours, drone photography, staging assistance, and social media advertising.

  • Staging assistance
Included Unverified (couldn’t confirm) Not included
Top 1%
Ranking
Local & national Ranking: How this company’s track record score compares to similar discount brokers — locally where we have enough data, otherwise nationwide. “Top 1%” means it ranks higher than about 99% of comparable companies.
9 yrs
Active
Since 2017 Active: How long the company has been verifiably active — based on the earliest review or activity our team could confirm. The badge shows the first confirmed year.
2
Platforms
Limited coverage Platforms: Distinct review platforms (Google, Yelp, BBB, etc.) where the company has a confirmed presence. This company is active on 2 platforms — limited coverage of the major review sites.
3 wks
Since last review
Still active Since last review: How recently the most recent review was posted. This company is still active — its last review was 3 wks ago.
Track Record Summary

Track record score: Hometiva Flat Fee Realty has a 5.0 track record score, placing it in the top 10% locally and nationally. This score reflects the company's years in business, consistency over time, and online presence. A 5.0 score indicates consistently strong historical performance signals typical of top-tier companies.

Lifespan: Hometiva Flat Fee Realty has at least 9 years of verified activity, with third-party performance data going back to 2017. That's about 1 year less than the typical discount real estate brokerage where it operates, and 1 year more than the nationwide average.

Activity levels: Hometiva Flat Fee Realty is a highly active company. We verified 9 new reviews in the past 6 months (5% of its total review count). Available data indicates a consistently active, stable business.

Online presence: Hometiva Flat Fee Realty has a very strong online presence. It has limited coverage across major online review platforms, with 2 verified profiles (Google and Yelp). Profile activity is concentrated, with 94% of its 193 reviews appearing on Google.

Interpretation: Hometiva Flat Fee Realty has a very strong track record. It's been in business for a solid number of years; Activity has been very consistent, month to month, over its lifespan; Activity levels in recent months have been solid; It has an excellent online presence. Our assessment is backed by a high volume of verified data.

Online Presence
Google 182 reviews (94%)
Yelp 11 reviews (6%)

How Hometiva Flat Fee Realty compares to alternatives

Company Overall rating Listing fee Reviews Active since
This company
Hometiva Flat Fee Realty
4.9
★★★★★★★★★★
Top-rated
$3,495 - $7,500
5.0 (193)
2017
DFW 1% Listings
4.8
★★★★★★★★★★
Top-rated
1%
4.9 (65)
2019
Redfin Dallas
4.8
★★★★★★★★★★
Top-rated
1.5%
3.6 (38)
2015
Help-U-Sell Sims Realty
4.8
★★★★★★★★★★
Top-rated
$4,700
4.9 (55)
2011

Hometiva Flat Fee Realty reviews

Rating distribution

5 stars 100%
4 stars 0%
3 stars 0%
2 stars 0%
1 star 0%

What 193 reviewers talk about

193 reviews

Filter by transaction type

Click a segment to see what that group talks about most.

Top themes across all reviewers

Quality agents
82%
“Working with brandon carrington was amazing. from day one, he brought unmatched professionalism, deep market knowledge, and a level of dedication that truly sets him apart.”
Read review on Google
Great customer service
82%
“She displayed outstanding customer service, awesome customer support and extended compassion, empathy and understanding throughout this process. i have dealt with people who strictly did their jobs and that was it. however, dani was in no way too busy to provide assistance in…”
Read review on Google
Quality services
70%
“They provided a thorough market analysis and offered valuable advice on staging my home, which made a significant difference in attracting potential buyers. … hometiva's flat fee model not only saved me thousands in commissions but also included all the essential services one…”
Read review on Google

No recurring concerns surfaced across these 193 reviews — a very strong trust signal.

Frequently asked questions

Before committing to any discount real estate broker, ask these key questions to ensure you're getting the service level you need:

  1. What's your experience in my area? Ask for recent sales in your neighborhood and how their sale prices compared to list prices.
  2. What services are included in your fee? Get specific details about what's covered in their listing fee. Some discount brokers offer full service while others charge extra for certain features, like pro photography or open houses.
  3. Will I work directly with you? Some discount realtors will assign you to another agent or support staff. Confirm whether you'll have in-person, hands-on realtor support, especially if you want a full-service option.
  4. How do you market listings? Verify they list on the Multiple Listing Service (MLS) and major sites like Zillow and Realtor.com. Ask about their digital marketing strategy and whether they use social media or paid advertising.
  5. What's your average time to close? Compare this to your local market average. A good discount broker should match the local average or beat typical timelines.
  6. Can I see recent client reviews? Look for verified reviews on Google, Zillow, or other trusted platforms. Pay close attention to how they respond to negative feedback.

The best way to find the right agent is often through a matching service that's already vetted candidates for you. Clever Real Estate connects you with experienced, full-service agents from top brokerages who offer a 1.5% listing fee — giving you traditional agent expertise at discount broker savings. Compare top local agents near you!

The main difference is the listing commission fee, but service levels can also vary. Traditional agents typically charge 2.5-3% listing commission and provide full-service support including marketing, showings, negotiations, and closing assistance. Their higher commission often covers extensive advertising and dedicated support staff.

Discount real estate brokers charge reduced commissions (often 1% commission, 2% commission, or flat fees) by operating more efficiently, using technology, streamlined processes, or higher transaction volumes to stay profitable at lower rates. Many offer the same core services as traditional agents, while others provide limited support.

A discount realtor isn't automatically a worse choice. The best low commission realtors maintain high service standards while passing savings to clients. However, it's important to verify exactly what's included in their fee structure, confirm they have strong local market expertise, and check their customer reviews for pros and cons.

Reputable full-service discount real estate brokers usually include these essential services:

  • MLS listing and syndication to major real estate websites (Zillow, Realtor.com, etc.)
  • Professional photography (typically 20-40 photos)
  • Comparative market analysis (CMA) and pricing strategy
  • Yard sign, lockbox, and showing service
  • Offer review and negotiation assistance
  • Contract and paperwork management
  • Closing coordination and support

Some discount realtors provide premium services at no cost or for an extra fee:

  • Open house hosting
  • Premium photography packages (drone shots, virtual tours, 3D walkthroughs)
  • Staging consultation or rental furniture
  • Extensive print marketing (postcards, brochures, magazine ads)
  • In-person showing attendance (some use lockboxes and self-showing instead)

Always ask for a detailed service breakdown in writing before signing a listing agreement. The best low commission realtors are transparent about what's included versus what costs extra.

Don't rely solely on information from the broker's website. Take these steps to independently verify their reputation:

  1. Check multiple review platforms. Search for the company and individual agent on Google Reviews, Zillow, Yelp, and the Better Business Bureau. Look for patterns in both positive and negative feedback.
  2. Verify licensing. Confirm the agent and brokerage are properly licensed in your state. Most state real estate commissions offer free license lookup tools online.
  3. Look for complaint history. Check with your state's real estate regulatory board for any disciplinary actions or formal complaints.
  4. Assess review recency and volume. A discount broker with 100+ recent reviews is more reliable than one with 5 reviews from three years ago. Fresh reviews indicate active business and current service levels.
  5. Read negative reviews carefully. All businesses get some complaints. Focus on how the company responds and whether you see repeated patterns (poor communication, hidden fees, etc.).
  6. Ask for references. Request contact information for 2-3 recent clients in your area. Reputable discount real estate brokers should be willing to provide these.
  7. Check sales data. Ask to see their recent sales in your neighborhood. Compare their sale prices and time-on-market to comparable homes sold by traditional agents.

Be cautious of brokers with no recent reviews, reviews only on their own website, consistently vague or generic testimonials, or reluctance to provide verifiable references.

Not all low commission realtors operate the same way. Choose the right type based on your experience level, available time, and comfort with negotiation:

Full-service discount brokers offer the same services as traditional agents (dedicated support, professional marketing, in-person showings, negotiation assistance) but at reduced rates (typically 1-2%). They achieve lower commissions through efficiency and higher transaction volumes. This model is best for most sellers who want to save on commission.

Flat-fee real estate agents charge a fixed fee regardless of home price, typically with full traditional agent services. This model is most beneficial for sellers with higher-priced homes.

Flat fee MLS listing services list your home on MLS for a one-time fee ($99-$500) but provide minimal additional support. You manage the entire sale yourself — essentially selling for-sale-by-owner with MLS access. This model is best for experienced sellers in hot markets.

How we review and rate discount real estate brokers

Clever reviews and rates discount real estate brokers across the U.S. to help home sellers find the best combination of savings and service quality. Our evaluation process combines quantitative analysis with direct verification to assess how well each company delivers value compared to other discount realtors in the same market.

Our research process

  1. Identifying companies. Our team uses public business directories, online search, and manual research to identify all active discount real estate brokers advertising services in each viable market.
  2. Gathering review data. We aggregate customer ratings and reviews from Google, Zillow, Yelp, and other trusted platforms. We analyze overall ratings, review volume, recency of feedback, complaint patterns, and trends over time to assess customer satisfaction.
  3. Verifying pricing. We display fee structures by reviewing publicly available rate information on their websites, confirming directly with the companies, and calculating savings estimates based on their commission rates compared to traditional agents in the same market. When exact pricing isn't available, we clearly note this in our review.
  4. Confirming services. We verify service offerings through company websites, direct inquiries, and cross-referencing with customer reviews that mention specific features. Our service checklist covers 20 standard and premium features that impact the selling experience.
  5. Regular updates. We continuously monitor review platforms and update our data to reflect the most current information, including recent rating trends and any changes to pricing or services.

Our scoring model

Each company receives an overall rating based on four weighted factors:

  • Customer Experience (35%) — Do past clients recommend the company? Are recent reviews positive and consistent?
  • Pricing & Fees (30%) — How much does the service cost relative to other brokers? Are there rebates or discounts?
  • Services & Support (20%) — Does the company offer the same level of service as a traditional agent? Any extras?
  • Track Record (15%) — How long has the company been active, and how steady is their review activity over time?

We regularly update our data and rankings to reflect the most recent information, helping you find the best mix of support and savings for your needs.

About the author — Jamie Ayers

Jamie Ayers leads content product at Clever Real Estate and specializes in evaluating discount real estate brokerages and agent matching services. His research helps home sellers navigate commission savings options and make informed decisions when choosing a real estate professional.

Jamie has managed digital publications across multiple industries, including real estate technology, commercial development, and financial services, bringing a data-driven approach to real estate company reviews. His analysis and expert advice on real estate services have been featured in Forbes, Inc., Entrepreneur, and BiggerPockets.

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