One Percent Broker: Review & Ratings (July 2026)

Discount Real Estate Broker

One Percent Broker

Select cities in CA

One Percent Broker is active in Agoura Hills, Beverly Hills, Brentwood, Burbank, Calabasas, Culver City, Glendale, Hermosa Beach, La Cañada Flintridge, Los Angeles, Malibu, Manhattan Beach, Marina Del Rey, Rancho Palos Verdes, Redondo Beach, Santa Monica, South Pasadena, and Thousand Oaks, California.
Our rating Our rating: A measure of the quality and strength of a product or service on a 1–5 scale, based on key factors such as customer ratings, credibility signals, value, and flexibility.
4.0 ★★★★ Worth considering
Experience ★★★★★ 5.0
Experience Score: Measures overall level of customer satisfaction. Based on average customer ratings, total review counts, and recency of reviews across online review platforms.
Pricing ★★★★★ 3.0
Pricing Score: Measures the savings potential of the company's listing fees compared to a traditional 3% listing fee. It also takes into account additional fees like an upfront fee, plus incentives like buy and sell savings.
Services ★★★★★ 3.0
Services Score: Measures the variety of services a discount broker offers. The analysis checks whether they include core expected services like MLS syndication and in-person representation, as well as bonus services and add-ons like drone photography.
Track Record ★★★★★ 5.0
Track Record Score: Measures how well-established and stable a given brand is. Based on number of years since first verified review and % distribution of new activity per month over lifetime.
Listing Fee 1.5%
One Percent Broker charges 1.5% of the final sale price at closing. There's a $10,000 minimum fee. If the house doesn't sell, you owe nothing.

💡 The $10,000 minimum means that, if your home sells for less than $667k, you’re paying a higher effective rate than the advertised 1.5%.
Est. Cost $10,000
Your estimated cost reflects One Percent Broker’s advertised % rate applied to the current U.S. median sale price ($473,055). When you personalize this page with your home’s expected sale price, this field changes to reflect your estimated cost at your price point. If the company has a minimum fee and your home price falls below the threshold, the estimated cost will remain fixed at the minimum.
Est. Savings $3,624
We calculate your potential savings with One Percent Broker by subtracting your estimated actual cost ($) from the estimated fee you’d pay with a conventional realtor where the company operates. The conventional realtor fee estimate is based on the nationwide average listing fee (2.88%) and median sale price ($473,055) — or your personal estimated sale price, if provided.

One Percent Broker is a Santa Monica-area discount brokerage offering buyers a substantial commission rebate and sellers a low-commission listing, backed by a 5-star Yelp rating and over 100 enthusiastic client reviews. The firm passes savings to clients by operating with lower overhead than large brokerages without compromising buyer or seller protection.

Key Highlights

  • 99% of 195 reviewers would likely recommend to others.
  • Excellent 4.9 average rating across 195 reviews.
  • Saves ~$3,624 on average compared to a traditional agent in same markets.
  • May be missing key services and support. Check service details for more info.
  • Well-established, with at least 16 years of verified activity.
Experience ★★★★★ 5.0
Experience Score: Measures overall level of customer satisfaction. Based on average customer ratings, total review counts, and recency of reviews across online review platforms.
Pricing ★★★★★ 3.0
Pricing Score: Measures the savings potential of the company's listing fees compared to a traditional 3% listing fee. It also takes into account additional fees like an upfront fee, plus incentives like buy and sell savings.
Services ★★★★★ 3.0
Services Score: Measures the variety of services a discount broker offers. The analysis checks whether they include core expected services like MLS syndication and in-person representation, as well as bonus services and add-ons like drone photography.
Track Record ★★★★★ 5.0
Track Record Score: Measures how well-established and stable a given brand is. Based on number of years since first verified review and % distribution of new activity per month over lifetime.

Availability

Los Angeles, Oxnard, San Francisco, CA

Phone

(310) 663-7372

Business Address

216 Pico Blvd. Suite 18 Santa Monica, CA, 90405

$

Enter a home value between $100K and $10M.

We've personalized this page to show estimated listing commission fees based on your home's value.

Where One Percent Broker is available in California

Select your local market to compare all low commission realtors near you.

Similar low commission real estate companies nearby

How does One Percent Broker compare?

Range of scores for 12 discount real estate brokers like One Percent Broker

3.03.54.04.55.0
4.0
Below averageAverageAbove averageExcellent

Our expert take: Worth considering

We recommend considering One Percent Broker if you're looking for a discount real estate brokerage. It received excellent scores for customer satisfaction and sales performance.

Be sure to interview at least 1–2 other agents in addition to One Percent Broker to find the best possible fit for your situation and needs. Compare top local discount realtors here →

Detailed scoring breakdown

Top 1%
Ranking
Local & national Ranking: How this company’s customer experience score compares to similar discount brokers — locally where we have enough data, otherwise nationwide. “Top 1%” means it ranks higher than about 99% of comparable companies.
195
Reviews
Very solid sample Reviews: We analyzed this company’s 195 reviews — a very solid sample, comfortably above our 20-review reliability floor, so its average rating is a reliable signal.
Very fresh
Recency
8 reviews in 6 months Recency: How current this company’s reviews are, based on a freshness score that weights how recently they were posted. Right now they rate as very fresh — the badge shows how many landed in the past 6 months.
Stable
Trend
Holding steady Trend: How this company’s average review rating over the past 6 months compares with its all-time average. Right now it’s holding steady — recent reviews are in line with its longer-term average.
Customer Experience Summary

Customer score: One Percent Broker's Customer Score is 5.0 out of 5.0 (Excellent), which is in the top 1% compared to 12 similar companies where it's available and top 1% nationwide.

Overall rating: Lifetime average rating is 4.9, based on 195 reviews. 195 total reviews is a very solid sample size, signaling that the 4.9 average rating is an accurate service quality indicator.

Recency: We consider this review data very fresh. 8 reviews (4% of all reviews) were posted in the past 6 months. The median review age is well below our "freshness" threshold of 12 months.

Complaints: Complaint rate is very low; only a small share of reviews (1–2 star) are complaints, well within our comfort thresholds.

Trend: The company's recent average rating (5) is nearly identical to its all-time average (4.9), showing stability over time.

Interpretation: Very solid evidence supports consistently excellent customer experiences and outcomes. Confidence in this assessment is based on the available review data.

Sentiment Analysis Summary

Across 195 reviews, sentiment is consistently positive — reviewers surfaced 8 recurring positive themes and no significant concerns. Sentiment for One Percent Broker is broadly positive: quality agents, great customer service, and great communication all come up. Reviewers call out knowledgeable agents who knew their market; they also note patient, thorough support throughout the process.

Based on 195 reviews — moderate confidence in these signals.

What customers talk about

Click any theme to see what reviewers are saying

Pricing Summary

One Percent Broker has a 3.0 pricing and fees score. This suggests mediocre pricing and potential savings compared to other discount brands in the same markets.

Fee type Percent + min
Listing fee % 1.5%
Minimum fee $10,000
Sell and buy savings None identified
Buyer rebate None identified
Transaction coordination fee None identified

Estimate your cost & savings

Enter your home’s estimated sale price to see what you’d pay with One Percent Broker.

Enter a sale price between $100K and $10M.

Services Summary

One Percent Broker has a 3.0 services and support score, which is limited relative to similar discount brokerages. It provides some of the features we expect from a full-service brokerage — including MLS syndication, pricing assistance, negotiation support, and paperwork and contract support.

Standard services Core services we expect from any full-service brokerage — like a dedicated agent, MLS listing and syndication, pricing strategy, and contract support.

  • MLS listing & syndication
  • CMA & pricing strategy
  • Offers & negotiating assistance
  • Paperwork & contract support
  • Closing support
  • Yard sign
  • Dedicated agent
  • In-person representation
  • Professional photography
  • House showing coordination
  • Lockbox for door
  • Digital marketing
Included Unverified (couldn’t confirm) Not included
Top 1%
Ranking
Local & national Ranking: How this company’s track record score compares to similar discount brokers — locally where we have enough data, otherwise nationwide. “Top 1%” means it ranks higher than about 99% of comparable companies.
16.2 yrs
Active
Since 2010 Active: How long the company has been verifiably active — based on the earliest review or activity our team could confirm. The badge shows the first confirmed year.
3
Platforms
Moderate coverage Platforms: Distinct review platforms (Google, Yelp, BBB, etc.) where the company has a confirmed presence. This company is active on 3 platforms — moderate coverage of the major review sites.
3 wks
Since last review
Still active Since last review: How recently the most recent review was posted. This company is still active — its last review was 3 wks ago.
Track Record Summary

Track record score: One Percent Broker has a 5.0 track record score, placing it in the top 10% locally and nationally. This score reflects the company's years in business, consistency over time, and online presence. A 5.0 score indicates consistently strong historical performance signals typical of top-tier companies.

Lifespan: One Percent Broker has at least 16 years of verified activity, with third-party performance data going back to 2010. That's the same as the local average among similar companies, and 8 more years vs. the nationwide average.

Activity levels: One Percent Broker is a highly active company. We verified 8 new reviews in the past 6 months (4% of its total review count). Available data indicates a consistently active, stable business.

Online presence: One Percent Broker has a very strong online presence. It has moderate coverage across major online review platforms, with 3 verified profiles (Google, Yelp, and Zillow). Profile activity is distributed, with 66% of its 195 reviews appearing on Yelp and the rest across its other active profiles.

Interpretation: One Percent Broker has a very strong track record. It's been in business for many years; Activity has been very consistent, month to month, over its lifespan; Activity levels in recent months have been solid; It has an excellent online presence. Our assessment is backed by a high volume of verified data.

Online Presence
Yelp 129 reviews (66%)
Google 39 reviews (20%)
Zillow 27 reviews (14%)

How One Percent Broker compares to alternatives

Company Overall rating Listing fee Reviews Active since
This company
One Percent Broker
4.0
★★★★★★★★★★
Worth considering
1.5%
4.9 (195)
2010
One Point Plus Real Estate
4.7
★★★★★★★★★★
Recommended
1%
5.0 (5)
2014
Flat Rate Real Estate 4U
4.7
★★★★★★★★★★
Recommended
$4,700
5.0 (9)
2018
AvidAgents
4.7
★★★★★★★★★★
Recommended
1%
5.0 (1)
2021

One Percent Broker reviews

Rating distribution

5 stars 98%
4 stars 1%
3 stars 0%
2 stars 0%
1 star 1%

What 195 reviewers talk about

195 reviews

Filter by transaction type

Click a segment to see what that group talks about most.

Top themes across all reviewers

Quality agents
95%
“Put more simply, hugh and sarah were kind, wonderful people, who were also tremendously competent. an unusual and winning combination.”
Read review on Yelp
Great customer service
89%
“They were very patient and knowledgable and often took their time to explain everything to my husband and i. they always went above and beyond. … they are also very efficient and respond to emails, phone call and texts right away.”
Read review on Yelp
Great communication
80%
“Hugh was in constant communication with me at all times, giving me granular explanations of every detail, including real estate jargon.”
Read review on Yelp

No recurring concerns surfaced across these 195 reviews — a very strong trust signal.

Frequently asked questions

Before committing to any discount real estate broker, ask these key questions to ensure you're getting the service level you need:

  1. What's your experience in my area? Ask for recent sales in your neighborhood and how their sale prices compared to list prices.
  2. What services are included in your fee? Get specific details about what's covered in their listing fee. Some discount brokers offer full service while others charge extra for certain features, like pro photography or open houses.
  3. Will I work directly with you? Some discount realtors will assign you to another agent or support staff. Confirm whether you'll have in-person, hands-on realtor support, especially if you want a full-service option.
  4. How do you market listings? Verify they list on the Multiple Listing Service (MLS) and major sites like Zillow and Realtor.com. Ask about their digital marketing strategy and whether they use social media or paid advertising.
  5. What's your average time to close? Compare this to your local market average. A good discount broker should match the local average or beat typical timelines.
  6. Can I see recent client reviews? Look for verified reviews on Google, Zillow, or other trusted platforms. Pay close attention to how they respond to negative feedback.

The best way to find the right agent is often through a matching service that's already vetted candidates for you. Clever Real Estate connects you with experienced, full-service agents from top brokerages who offer a 1.5% listing fee — giving you traditional agent expertise at discount broker savings. Compare top local agents near you!

The main difference is the listing commission fee, but service levels can also vary. Traditional agents typically charge 2.5-3% listing commission and provide full-service support including marketing, showings, negotiations, and closing assistance. Their higher commission often covers extensive advertising and dedicated support staff.

Discount real estate brokers charge reduced commissions (often 1% commission, 2% commission, or flat fees) by operating more efficiently, using technology, streamlined processes, or higher transaction volumes to stay profitable at lower rates. Many offer the same core services as traditional agents, while others provide limited support.

A discount realtor isn't automatically a worse choice. The best low commission realtors maintain high service standards while passing savings to clients. However, it's important to verify exactly what's included in their fee structure, confirm they have strong local market expertise, and check their customer reviews for pros and cons.

Reputable full-service discount real estate brokers usually include these essential services:

  • MLS listing and syndication to major real estate websites (Zillow, Realtor.com, etc.)
  • Professional photography (typically 20-40 photos)
  • Comparative market analysis (CMA) and pricing strategy
  • Yard sign, lockbox, and showing service
  • Offer review and negotiation assistance
  • Contract and paperwork management
  • Closing coordination and support

Some discount realtors provide premium services at no cost or for an extra fee:

  • Open house hosting
  • Premium photography packages (drone shots, virtual tours, 3D walkthroughs)
  • Staging consultation or rental furniture
  • Extensive print marketing (postcards, brochures, magazine ads)
  • In-person showing attendance (some use lockboxes and self-showing instead)

Always ask for a detailed service breakdown in writing before signing a listing agreement. The best low commission realtors are transparent about what's included versus what costs extra.

Don't rely solely on information from the broker's website. Take these steps to independently verify their reputation:

  1. Check multiple review platforms. Search for the company and individual agent on Google Reviews, Zillow, Yelp, and the Better Business Bureau. Look for patterns in both positive and negative feedback.
  2. Verify licensing. Confirm the agent and brokerage are properly licensed in your state. Most state real estate commissions offer free license lookup tools online.
  3. Look for complaint history. Check with your state's real estate regulatory board for any disciplinary actions or formal complaints.
  4. Assess review recency and volume. A discount broker with 100+ recent reviews is more reliable than one with 5 reviews from three years ago. Fresh reviews indicate active business and current service levels.
  5. Read negative reviews carefully. All businesses get some complaints. Focus on how the company responds and whether you see repeated patterns (poor communication, hidden fees, etc.).
  6. Ask for references. Request contact information for 2-3 recent clients in your area. Reputable discount real estate brokers should be willing to provide these.
  7. Check sales data. Ask to see their recent sales in your neighborhood. Compare their sale prices and time-on-market to comparable homes sold by traditional agents.

Be cautious of brokers with no recent reviews, reviews only on their own website, consistently vague or generic testimonials, or reluctance to provide verifiable references.

Not all low commission realtors operate the same way. Choose the right type based on your experience level, available time, and comfort with negotiation:

Full-service discount brokers offer the same services as traditional agents (dedicated support, professional marketing, in-person showings, negotiation assistance) but at reduced rates (typically 1-2%). They achieve lower commissions through efficiency and higher transaction volumes. This model is best for most sellers who want to save on commission.

Flat-fee real estate agents charge a fixed fee regardless of home price, typically with full traditional agent services. This model is most beneficial for sellers with higher-priced homes.

Flat fee MLS listing services list your home on MLS for a one-time fee ($99-$500) but provide minimal additional support. You manage the entire sale yourself — essentially selling for-sale-by-owner with MLS access. This model is best for experienced sellers in hot markets.

How we review and rate discount real estate brokers

Clever reviews and rates discount real estate brokers across the U.S. to help home sellers find the best combination of savings and service quality. Our evaluation process combines quantitative analysis with direct verification to assess how well each company delivers value compared to other discount realtors in the same market.

Our research process

  1. Identifying companies. Our team uses public business directories, online search, and manual research to identify all active discount real estate brokers advertising services in each viable market.
  2. Gathering review data. We aggregate customer ratings and reviews from Google, Zillow, Yelp, and other trusted platforms. We analyze overall ratings, review volume, recency of feedback, complaint patterns, and trends over time to assess customer satisfaction.
  3. Verifying pricing. We display fee structures by reviewing publicly available rate information on their websites, confirming directly with the companies, and calculating savings estimates based on their commission rates compared to traditional agents in the same market. When exact pricing isn't available, we clearly note this in our review.
  4. Confirming services. We verify service offerings through company websites, direct inquiries, and cross-referencing with customer reviews that mention specific features. Our service checklist covers 20 standard and premium features that impact the selling experience.
  5. Regular updates. We continuously monitor review platforms and update our data to reflect the most current information, including recent rating trends and any changes to pricing or services.

Our scoring model

Each company receives an overall rating based on four weighted factors:

  • Customer Experience (35%) — Do past clients recommend the company? Are recent reviews positive and consistent?
  • Pricing & Fees (30%) — How much does the service cost relative to other brokers? Are there rebates or discounts?
  • Services & Support (20%) — Does the company offer the same level of service as a traditional agent? Any extras?
  • Track Record (15%) — How long has the company been active, and how steady is their review activity over time?

We regularly update our data and rankings to reflect the most recent information, helping you find the best mix of support and savings for your needs.

About the author — Jamie Ayers

Jamie Ayers leads content product at Clever Real Estate and specializes in evaluating discount real estate brokerages and agent matching services. His research helps home sellers navigate commission savings options and make informed decisions when choosing a real estate professional.

Jamie has managed digital publications across multiple industries, including real estate technology, commercial development, and financial services, bringing a data-driven approach to real estate company reviews. His analysis and expert advice on real estate services have been featured in Forbes, Inc., Entrepreneur, and BiggerPockets.

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